Subscription Video: A Partnership With Value

April 17, 2023

There are many reasons why you should want a partner in your branding and not just a production team that shows up and films once. Today we at Waves Media want to explain.

Our team has been thinking about something for the last couple years. Thinking about how we can continue to put value into our relationships with our customers. This all in the hopes of doing sustainable and quality video work that enhances their brand and helps effective marketing, internal training, recruiting, and more. Thus we came up with our new subscription video plan.

A few reasons why we are doing this and what the values are follows in this write-up.

Reason 1: A Consistent Partner

With subscription, we can be your marketing partner in video content — the leading medium for content in our world today. And a consistent partner at that. One that helps you ‘remember’ regularly to make video content, and then creates that video. And this all in sync and meshing with your brand and marketing strategies.

Our team brings you cutting edge professionalism with up to date best practice knowledge specific to video marketing and production. We are on your team on an ongoing basis! And that includes our network of creatives nationwide able to assist as necessary.

Reason 2: Subscription gives you a ‘Better bang for your buck’

You can actually plan out your video budget each month and know what’s coming! Crazy right? An all-inclusive package customized so it actually meets your ongoing video needs. It’s not all itemized but includes things like: basic motion graphics, online review, music licensing, a dashboard for all your projects, etc.

Also, when you have a team that is a partner, you have someone invested. Generally this means there’s no need to ‘nickel and dime’ for everything (at least this is what we’ve found). Including extras and giving you a great rate is beneficial when there is a long term win for both parties. And overtime the ‘love’ will deepen!

Reason 3: No need to get us up to speed from ground zero

Generally there is a getting to know the people and brand period of time (or at least there should be!). When your partner already “gets” your brand, your communication style, and the overall look, feel, and vibe you want, things go sooooooo much smoother! That is our goal.

Reason 4: Better Quality Long-term

A relationship with the expectation of long-term working together will generally attempt to get better and better. Again, at least it should. To up-deliver the last project – to keep at the top of the industry standards, and beyond. The goal is one of maintaining relationship while there will also be an innate desire to improve and keep impressing. This can be a healthy thing when done with honesty and an ‘everyone wins’ approach.

Reason 5: Your Team is Bigger!

This may seem obvious, but with a video or marketing partner, your team literally just got bigger. And we are not employees, with all that entails. It’s safe yet a giant plus to your team!

Reason 5 (Bonus): We Are Not on Your Team Too! Huh??

This may sound totally opposite but in the same sense your team just got bigger, we as new ‘teammates’ are still outside of your company which can really be good. We will have a different perspective, will be less likely to get involved in any internal politics, and will come in fresh each project. This can be a huge breath of fresh air.

Have questions? We’d love to chat, to answer them! To schedule a call, click here.