For people in any given profession, hobby, interest a common language often develops for terms in that area of expertise. The same is true of video. Today, we at Waves want to help you understand just a few of the more frequently used video terms. This can help you stay in touch with what is ...

Re-purposing content can be a major way to get the most out of both your ideas and your assets for marketing materials. This is usually the case for both social media and marketing channels. And definitely for video. Here are some ideas from our team at Waves Media (a Boston Video Company) on how to get ...

Maybe you are getting bored with the same old video style, feel, and expected approach to your video content. Is it time to change it up and get some of the ‘life’ and fun back? I often ask myself and others on my teams: are we still having fun? Not that I believe everything is ...

There are many reasons why you should want a partner in your branding and not just a production team that shows up and films. Today we at Waves Media want to explain. I just met with a potential new client and they mentioned the last video company they had worked with. They said their work ...

Most would agree that video for your brand is important on many levels. Having been in the business for over a decade, I cannot remember once that someone said video didn’t matter. Whether it’s on the SEO side, brand awareness, streamlining training and on boarding, creating culture, you name it – virtually everyone sees a ...

It’s a fantastic issue to have: way too much gear out there! And for what it’s worth we want to offer our opinions on just a few pieces of gear you may find helpful for your next camera. Best beginner gear/camera Canon’s Rebel cameras have become a great beginner standard for sub $1k. You don’t ...