• The Rise of Video Marketing

    December 6, 2017

    In 2017 video marketing accounts for 69% of all internet traffic. That’s a LOT. Both a lot of videos watched, and a lot of competition. So what can you do to ensure that you capitalize on the billions of consumers that are more likely than ever before to watch video? And how do you beat ...

  • Software Tools of the Trade

    November 28, 2017

    There are hundreds of things that make our jobs as professional video producers possible. High-end hardware, powerful software, and a mind-boggling amount of little things; small odds and ends like clamps, mounts, poles, or stands can make our job much easier. But it wouldn’t be possible at all without a few key pieces of software ...

  • Fall Rush Before Thanksgiving

    November 20, 2017

    In October and November alone we’ve had 14 production days in 13 cities in 8 states with 8 different companies. We’ve flown as far as California and driven down south to New Jersey. You could say we’ve been busy over the last 60 days. While we’re not traveling for video shoots we’ve been editing non-stop. ...

  • Videos For Our Veterans

    November 13, 2017

    We recently worked with the Home Base Program on a series of videos for their Veterans Day Telethon. Home Base is a non-profit partnership between the Boston Red Sox and Massachusetts General Hospital in Boston. They work with service-members, veterans, and their families to heal the invisible wounds of war. Since its founding in 2009 ...

  • Creating a Video Marketing Strategy

    October 30, 2017

    Every marketing department strives towards more professional and impactful content to attract customers. Many companies try to incorporate video because of it’s share-ability, search engine benefits, and higher conversion rates. Unfortunately, many marketing teams jump into video without being fully prepared. Here are some tips to help make sure that your video marketing strategy is ...

  • The Benefits of a Small Video Production House

    October 18, 2017

    There are all kinds of video production companies: large and small, expensive and cheap, high-quality and second-rate. None of these are mutually exclusive, either. Just because a production house is large and charges exorbitant prices doesn’t mean it will produce the best videos. And just because a company is cheap doesn’t mean it creates sub-par ...

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